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Monday, 5 October 2015

Daily activity completed

My short to medium term goal is to gain as many "likes" of the PaultoPeter Facebook page as possible! That way, once the project is fully structured, the Facebook page can act as a snowball to help it gain momentum and funding.

I can't say that I have ever underestimated the power of social media. However, I have never really considered it a tool to help me reach my goals. I've had to do a lot of learning in the past few weeks. Stuff that was never part of my Communication Science curriculum at university.

And I must say that I am learning from the best! Sir Richard Branson sets an excellent example of how to utilise social media to get his messages across.

Saturday, 3 October 2015

Not with a bang, but with a whimper

I ended my first foray into the world of crowdfunding today. It was an act of euthanasia.

However, I don't see it as a failure, as I have found out what NOT to do, and I'll repeat the process next year, but better prepared.

Day 4

Thursday, 1 October 2015

Day 2

Getting sponsorships is not easy, especially not as an individual. Of the four companies I have approached, I received 3 and a half "NO" answers. The last half was an invitation to resubmit my application early in 2016 (which I shall do, just after midnight on January 1!).

All three the "no" companies support worthwhile humanitarian and environmental causes already, anyway, so I shall still support them.

I'm closing down my first attempt at a crowdfund campaign on Saturday noon. It was a bust! $50 raised. That said, since I get to keep the money, it's still more than I had when I started!

YES, I am already planning a second and even a third round. This time, however, it'll be well-executed with many key players in place.  I'm not expecting money for nothing - crowdfunding is actually an activity involving a helluvalot of effort. It's time for my Communications degree to get a proper workout!

18 months to go!

This is the craziest, wildest project that I have ever started. And yes, it has well and truly begun, with all the blogs, facebook pages, twitter accounts and e-mail addresses in place. I have even contacted some companies for sponsorships!

Am I excited? You bet! But also scared silly. I'm bacon, now: totally committed. No quitting allowed.

Join Johanne and I as we go through the whole preparation process, getting fit, raising the money, gearing up, cutting through the red tape and - ultimately - embarking on the walk itself.

There's a donation button at the top of this page. All contributions will be appreciated, no matter how small. I'll sort out the red tape when I get to it. By then, the "cause" should be established!

I reckon if I only do one thing a day with this project, I will have taken 550 actions by May 2017. Small, deliberate steps...